When exactly do I pay?
Never before you've seen your homepage — that part is free. Once you've seen it and want the full site, it's half up front to start the build and half when the finished site is in front of you.
Is the deposit refundable?
Not once I've started building, no. It pays for work I've already done rather than for the finished site, and a week spent on your website is a week I can't sell to anyone else. The one exception: if I don't deliver what we agreed, you get it back. Up until you pay it, walking away costs you nothing.
What if I back out halfway through?
You keep the deposit's worth of work as nothing — the site lives on my link until it's paid for in full, so it never reaches your domain. I'd rather that never happens, which is why you see a real homepage before you commit to anything.
The mock-up is really free?
Yes. I build one simple homepage from your answers before you've paid me anything. If you don't want it, you say no and we're done — I keep the work, you keep your money.
Can I have changes made to the mock-up?
Not before you've committed, no. The free one is a single version built from your answers — deliberately simple, enough to show you the direction and the standard of the work. Changes, wording, colours and polish are all part of the build, and they start once the deposit's in. Otherwise I'd be redesigning pages for people who were never going to hire me, which is why the free part has to have an edge to it.
So what's the $399 for, if the page is free?
The mock-up is a preview sitting on my link. The $399 is what makes it a real website — your own domain, your own email address, a working contact form and your Google listing. Extra pages are $90 each on top.
Why does booking or payments cost more every month?
Because a plain site just has to stay online, and those don't. They run on outside software I pay for, they break in ways a page of text can't, and they cost you real money the hour they stop working. The monthly covers those services and me testing them.
What if more than one of us takes bookings?
The $39 covers one calendar. Every extra person who takes their own appointments costs me another licence, so I'll quote it rather than guess — tell me how many of you there are and I'll give you the number before I build.
Are there fees on top of what you charge?
One, and only if you take payments: card processors like Stripe keep a percentage of each sale — about 2.9% plus 30 cents on a Canadian card. That comes out of your takings and goes to them, not me. Everything else your site needs is inside the monthly.
What's the Google listing?
The box with your hours, phone number, photos and reviews that appears beside the map when someone searches your name. For a local business it often matters more than the website. I set it up with you — Google verifies the owner, usually by postcard or a phone call, so you have to be there for that part.
What happens if I stop paying?
You get an email and thirty days. After that the site comes offline, because the hosting and the domain were being paid for out of the monthly. Nothing is deleted and nothing is held over you.
Can I take the site with me?
Any time, free. I move the domain into an account in your name and hand over every file. Another web person can have it back online the same afternoon — it's an ordinary website, not a system only I understand.
Who am I dealing with?
Me, every time. I'm a programming student, I build every site myself, and I answer my own phone. No account manager, no ticket queue.